Instant Lead Capture & Response
A custom built website and automated backend for a construction, roofing, and plumbing company. Designed to score, quote and respond to estimate requests in under 60 seconds while general contact form submissions get an instant acknowledgment.
Estimate requests and general enquiries were arriving through the site with no consistent response window. Motivated buyers ready to book would move on to a competitor before the team saw the message, and general enquiries often sat unanswered long enough that people assumed the form hadn't submitted.
- A form submission on the website triggers the workflow instantly. Estimate requests and general contact messages are handled on separate tracks.
- For estimate requests: the lead is automatically scored, logged to a spreadsheet, and sent a branded quote email — all within 60 seconds.
- For general contact form submissions: an instant acknowledgment email is sent confirming the message was received.
- The crew is alerted in the team's messaging app with the relevant lead details.
Every visitor who fills out a form on the site whether requesting a quote or just reaching out gets an immediate response. Estimate requests get a full branded quote in under 60 seconds, and general enquiries get instant confirmation that their message landed, with zero manual work on the company's end.
No visitor is left wondering if their form actually submitted. Motivated buyers get locked in before competitors even see the enquiry, and the crew stays focused on fieldwork instead of chasing down or reassuring leads manually.